Whether you are doing it for free or for a fee, the mere fact that you have agreed to do a blog review, you should do more than just describing what the blog looks like from a physical point of view. Sure, you can talk about it but your review should not be limited to that. Blog reviews are written to give other readers the idea what a particular blog is all about - something beyond the layout of the blog.
Here are my tips on how to do effective blog reviews:
1. Do not bore your readers with the physical description. If you should write about it, don't overdo it.
2. As much as possible, focus only or focus more on the positive points about the author's site. Unless you are writing to do a rant rather than a review, you should write more on interesting stuff. Go go go, positive writeups!
3. If you should write something negative about the author's site, write it in such a way that it still sounds objective. In fact, you can even offer some suggestions for improvement. If you don't know how to write a negative point objectively, then skip it.
4. You may or may not write something abut the author but it would really help to learn at least a little about the author's background. This will help you gain some insights about his or her personality.
5. Pick one to three of the author's best posts and link any of it in your review if you deem necessary.
That's it. Very easy but effective tips. Take heed of these tips and you'll surely increase your readership by a mile and will eventually encourage all other site owners to engage in your services if they find your grooming reviews of a site interesting.
